{"id":2667,"date":"2026-03-06T07:32:02","date_gmt":"2026-03-06T08:32:02","guid":{"rendered":"https:\/\/molavicarpet.com\/?post_type=product&#038;p=2667"},"modified":"2026-04-11T10:59:55","modified_gmt":"2026-04-11T10:59:55","slug":"nazanin","status":"publish","type":"product","link":"https:\/\/molavicarpet.com\/?product=nazanin&lang=en","title":{"rendered":"Nazanin"},"content":{"rendered":"<article itemscope itemtype=\"https:\/\/schema.org\/Product\">\n<section>\n<h1 itemprop=\"name\">Persian Machine-Made Carpet | Nazanin Design | Smoky Lachak Toranj (Medallion &amp; Corner)<\/h1>\n<p><strong>Manufacturer:<\/strong> <span itemprop=\"brand\">Molavi Carpet<\/span> | <strong>Pattern:<\/strong> Nazanin | <strong>Color:<\/strong> Doodi (Smoky) | <strong>Style:<\/strong> Lachak Toranj (Medallion &amp; Corner)<\/p>\n<\/section>\n<section>\n<h2>Design Overview<\/h2>\n<p itemprop=\"description\">\n            The Nazanin Lachak Toranj carpet from Molavi Carpet is a masterful expression of one of Persia&#8217;s most revered carpet compositions \u2014 the medallion and corner design. Known in Persian as &#8220;Lachak Toranj,&#8221; this layout has adorned the finest carpets for centuries, and Molavi Carpet brings it to life with modern precision while preserving every ounce of its classical grandeur.\n        <\/p>\n<p>\n            The name &#8220;Nazanin,&#8221; a Persian word evoking grace and delicacy, perfectly describes the refined elegance of this carpet&#8217;s execution. Every element \u2014 from the central medallion radiating outward in warm cream and gold, to the balanced corner spandrels mirroring the central motif \u2014 speaks to a design philosophy rooted in harmony and proportion.\n        <\/p>\n<\/section>\n<section>\n<h2>Color Palette and Visual Character<\/h2>\n<p>\n            The carpet&#8217;s field is rendered in a distinguished smoky grey with subtle blue undertones, creating a sophisticated neutral ground that allows the ornamental details to command attention. The central medallion blooms in warm cream, ivory, and gold tones, producing a gentle luminosity that draws the eye naturally to the heart of the composition.\n        <\/p>\n<p>\n            A generous cream and ivory border encircles the field, accented with warm brown tones that add depth and definition to the frame. The transition from the dark smoky field to the lighter border creates a pleasing contrast that gives the carpet a sense of structure and visual weight appropriate for formal settings.\n        <\/p>\n<\/section>\n<section>\n<h2>Pattern Description: Lachak Toranj<\/h2>\n<p>\n            The Lachak Toranj composition is among the most iconic in the entire Persian carpet tradition. At its center sits a prominent floral medallion \u2014 the &#8220;Toranj&#8221; \u2014 from which intricate botanical arabesques radiate outward in concentric layers. The four corner elements \u2014 the &#8220;Lachak&#8221; \u2014 echo the medallion&#8217;s motifs, creating a visual dialogue between the center and the edges of the carpet.\n        <\/p>\n<p>\n            In the Nazanin interpretation, the floral vocabulary is rendered with exceptional clarity. Dense clusters of blossoms, curving vines, and delicate leaves fill the medallion and border with organic richness. The balance between filled and open space is expertly managed, ensuring the design feels lush without becoming crowded \u2014 a hallmark of superior carpet design.\n        <\/p>\n<\/section>\n<section>\n<h2>Technical Specifications<\/h2>\n<table style=\"width:100%; border-collapse:collapse; margin:1em 0;\">\n<tr style=\"border-bottom:1px solid #ccc;\">\n<td style=\"padding:8px; font-weight:bold;\">Reed Count<\/td>\n<td style=\"padding:8px;\">700 Reed<\/td>\n<\/tr>\n<tr style=\"border-bottom:1px solid #ccc;\">\n<td style=\"padding:8px; font-weight:bold;\">Density<\/td>\n<td style=\"padding:8px;\">2,550 Knots per Decimetre<\/td>\n<\/tr>\n<tr style=\"border-bottom:1px solid #ccc;\">\n<td style=\"padding:8px; font-weight:bold;\">Material<\/td>\n<td style=\"padding:8px;\">100% Acrylic Heat-Set Yarn<\/td>\n<\/tr>\n<tr style=\"border-bottom:1px solid #ccc;\">\n<td style=\"padding:8px; font-weight:bold;\">Weaving Machine<\/td>\n<td style=\"padding:8px;\">Vandewiele HCP (Belgium)<\/td>\n<\/tr>\n<tr style=\"border-bottom:1px solid #ccc;\">\n<td style=\"padding:8px; font-weight:bold;\">Pattern<\/td>\n<td style=\"padding:8px;\">Nazanin<\/td>\n<\/tr>\n<tr style=\"border-bottom:1px solid #ccc;\">\n<td style=\"padding:8px; font-weight:bold;\">Color<\/td>\n<td style=\"padding:8px;\">Doodi (Smoky Grey \/ Blue)<\/td>\n<\/tr>\n<tr style=\"border-bottom:1px solid #ccc;\">\n<td style=\"padding:8px; font-weight:bold;\">Design Style<\/td>\n<td style=\"padding:8px;\">Lachak Toranj (Medallion &amp; Corner)<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:8px; font-weight:bold;\">Origin<\/td>\n<td style=\"padding:8px;\">Iran \u2014 Molavi Carpet Manufacturing<\/td>\n<\/tr>\n<\/table>\n<\/section>\n<section>\n<h2>Material and Quality<\/h2>\n<p>\n            The Nazanin Lachak Toranj is woven from 100% acrylic heat-set yarn, a material selected for its ability to replicate the luster and softness of natural wool while delivering superior resistance to staining, moisture, and everyday wear. The heat-setting treatment locks the yarn&#8217;s twist permanently, preventing fiber unraveling and maintaining a consistent, plush pile surface.\n        <\/p>\n<p>\n            At 700 reeds and 2,550 density, the weave achieves the fine resolution necessary to faithfully reproduce the intricate floral details of the Lachak Toranj composition. Each petal, each vine tendril, each border guard stripe is articulated with sharpness \u2014 a testament to the Vandewiele HCP loom&#8217;s precision engineering combined with Molavi Carpet&#8217;s expert design team.\n        <\/p>\n<\/section>\n<section>\n<h2>Decoration and Styling Suggestions<\/h2>\n<h3>Traditional Living Rooms<\/h3>\n<p>\n            The Nazanin Lachak Toranj carpet is the natural centerpiece for classically furnished living rooms. Pair it with rich wooden furniture, upholstered seating in cream or warm brown tones, and traditional lighting fixtures to create a cohesive, inviting environment.\n        <\/p>\n<h3>Formal Dining Areas<\/h3>\n<p>\n            Placed beneath a dining table, this carpet elevates the dining experience with its refined pattern and dignified color scheme. The smoky field resists showing minor spills while the cream border provides an elegant visual frame for the dining ensemble.\n        <\/p>\n<h3>Classic Home Interiors<\/h3>\n<p>\n            Any room styled with classical sensibilities \u2014 from master bedrooms to private libraries \u2014 benefits from the timeless beauty of the Lachak Toranj layout. The design harmonizes with decorative moldings, traditional drapery, and fine art.\n        <\/p>\n<h3>Reception Halls and Formal Spaces<\/h3>\n<p>\n            For hospitality venues, government buildings, or any space where first impressions matter, the Nazanin Lachak Toranj communicates refinement and cultural depth. Its balanced proportions work well in larger format installations.\n        <\/p>\n<\/section>\n<section>\n<h2>Why Choose the Nazanin Lachak Toranj Carpet by Molavi Carpet?<\/h2>\n<ul>\n<li>Authentic Lachak Toranj (Medallion &amp; Corner) composition \u2014 the crown jewel of Persian carpet design<\/li>\n<li>Elegant smoky palette with warm cream and gold accents suits both traditional and transitional interiors<\/li>\n<li>700 reed, 2,550 density construction delivers fine floral detail with lasting durability<\/li>\n<li>100% acrylic heat-set yarn provides the beauty of wool with superior practical performance<\/li>\n<li>Produced on Vandewiele HCP looms ensuring consistent quality across every unit<\/li>\n<li>Balanced, harmonious design that enhances formal and family spaces alike<\/li>\n<li>Available for wholesale, retail, and project-based procurement<\/li>\n<\/ul>\n<\/section>\n<section>\n<h2>Care and Maintenance Instructions<\/h2>\n<ul>\n<li>Vacuum regularly on a gentle suction setting to remove surface dust without disturbing the pile.<\/li>\n<li>Blot any spills immediately with a clean, absorbent cloth \u2014 never rub or scrub.<\/li>\n<li>Schedule professional deep cleaning every 12 to 18 months to refresh the pile and colors.<\/li>\n<li>Rotate the carpet 180 degrees twice a year to distribute foot traffic evenly.<\/li>\n<li>Keep the carpet away from sustained direct sunlight to preserve the smoky tones and gold accents.<\/li>\n<li>Place a non-slip rug pad underneath to prevent shifting and protect the floor beneath.<\/li>\n<\/ul>\n<\/section>\n<section>\n<h2>Wholesale and Bulk Orders<\/h2>\n<p>\n            Molavi Carpet supplies the Nazanin Lachak Toranj collection to retailers, wholesalers, hospitality groups, and design professionals across domestic and international markets. Volume pricing, custom size requests, and coordinated delivery logistics are available upon inquiry. Contact our commercial sales division for a detailed quotation.\n        <\/p>\n<\/section>\n<section>\n<h2>Order Your Nazanin Lachak Toranj Carpet Today<\/h2>\n<p>\n            Bring the timeless elegance of Persian Lachak Toranj design into your home, office, or commercial project with the Nazanin carpet by Molavi Carpet. Backed by premium materials, advanced manufacturing, and centuries of design heritage, this carpet is an investment in beauty that endures. Contact Molavi Carpet today to place your order or arrange a consultation.\n        <\/p>\n<\/section>\n<hr style=\"margin:32px 0; border:none; border-top:1px solid #c9a96e;\">\n<section>\n<h2>About Molavi Carpet &mdash; Guardians of the Kashan Medallion Tradition<\/h2>\n<p>\n            The Lachak Toranj &mdash; the medallion and corner composition &mdash; is not merely a carpet layout. It is the crown jewel of Persian carpet art, and its spiritual home is <strong>Kashan<\/strong>. For centuries, the master designers of this ancient city in Isfahan Province, Iran, perfected the art of centering a radiant Toranj medallion within a field of floral arabesques, framed by harmonious corner spandrels. The Nazanin Lachak Toranj by <strong>Molavi Carpet<\/strong> is a direct descendant of that unbroken lineage &mdash; a design born in the very city that defined what a medallion carpet should be.\n        <\/p>\n<p>\n            Kashan&rsquo;s medallion carpets once graced the courts of Safavid kings and the halls of European palaces. Today, Molavi Carpet ensures that same compositional mastery reaches homes and spaces around the world, woven with breathtaking fidelity on our <strong>Vandewiele HCP<\/strong> looms. At 700 reed and 2,550 density, every petal in the Nazanin&rsquo;s floral medallion, every vine in its corner spandrels, and every guard stripe in its borders is rendered with the clarity and grace that only Kashan&rsquo;s centuries of medallion expertise can inspire.\n        <\/p>\n<h3>Our Commitment to the Nazanin Customer<\/h3>\n<p>\n            The Nazanin Lachak Toranj is a carpet steeped in the highest traditions of Persian design, and we believe every customer who chooses it deserves service worthy of that heritage:\n        <\/p>\n<ul>\n<li><strong>Medallion Authenticity:<\/strong> The Nazanin&rsquo;s Lachak Toranj composition is designed by artists trained in Kashan&rsquo;s classical carpet vocabulary. Every proportion, every floral relationship between medallion and corner, follows the principles that Kashan&rsquo;s masters established centuries ago.<\/li>\n<li><strong>Flawless Execution:<\/strong> Multi-stage quality inspection ensures that the warm cream medallion, the smoky grey field, and the gold accents of every Nazanin carpet meet the standard of perfection this storied design demands.<\/li>\n<li><strong>Heritage-Grade Materials:<\/strong> 100% acrylic heat-set yarn captures the luminous ivory and gold tones of the medallion with the depth and warmth traditionally achieved only by natural wool &mdash; while adding modern resilience against stains and wear.<\/li>\n<li><strong>Respectful Partnership:<\/strong> Whether you are a collector seeking a single masterpiece or a retailer curating a classical collection, we offer personalized service, competitive pricing, and the deep respect that Kashan&rsquo;s carpet culture extends to every guest.<\/li>\n<li><strong>Sustainable Stewardship:<\/strong> We manufacture responsibly, honoring the land and legacy of a city that has sustained carpet artistry for over a thousand years.<\/li>\n<\/ul>\n<h3>The Medallion&rsquo;s Eternal Center &mdash; Kashan<\/h3>\n<p>\n            Just as the Toranj medallion sits at the center of the Nazanin carpet, Kashan sits at the center of the Persian carpet world. The Ardabil Carpet &mdash; perhaps the most celebrated carpet ever woven &mdash; traces its heritage to this region, and the Lachak Toranj layout it helped immortalize remains the definitive expression of Persian carpet composition. When you choose the Nazanin by Molavi Carpet, you are not simply purchasing a medallion carpet; you are receiving a design woven in the one city on earth where the medallion tradition was born, perfected, and continues to thrive. From the heart of Kashan to the heart of your home, the Nazanin carries forward an art form that has captivated the world for a millennium.\n        <\/p>\n<p style=\"text-align:center; margin:24px 0 8px 0; font-size:1.15em;\">\n            <strong><em>&ldquo;From the City That Gave the World the Medallion &mdash; A Carpet Worthy of Its Birthplace.&rdquo;<\/em><\/strong>\n        <\/p>\n<p style=\"text-align:center; margin:0 0 8px 0;\">\n            <strong>Molavi Carpet<\/strong> &nbsp;|&nbsp; Kashan, Isfahan Province, Iran\n        <\/p>\n<p style=\"text-align:center; margin:0 0 16px 0; font-size:0.95em;\">\n            <em>The Medallion Tradition Lives. Grace Endures. Kashan Weaves On.<\/em>\n        <\/p>\n<\/section>\n<\/article>\n","protected":false},"excerpt":{"rendered":"<p>Persian Machine-Made Carpet | Nazanin Design | Smoky Lachak Toranj (Medallion &amp; Corner) Manufacturer: Molavi Carpet | Pattern: Nazanin |<\/p>\n","protected":false},"featured_media":2534,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[542,548,552,546],"product_tag":[1225],"class_list":{"0":"post-2667","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-all_700_reeds","7":"product_cat-700_reeds_en","8":"product_cat-colorful_700_reeds_en","9":"product_cat-lachaktoranj_700_reeds","10":"product_tag-en_carpet_tag","12":"first","13":"instock","14":"shipping-taxable","15":"product-type-variable"},"_links":{"self":[{"href":"https:\/\/molavicarpet.com\/index.php?rest_route=\/wp\/v2\/product\/2667","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/molavicarpet.com\/index.php?rest_route=\/wp\/v2\/product"}],"about":[{"href":"https:\/\/molavicarpet.com\/index.php?rest_route=\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/molavicarpet.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2667"}],"version-history":[{"count":2,"href":"https:\/\/molavicarpet.com\/index.php?rest_route=\/wp\/v2\/product\/2667\/revisions"}],"predecessor-version":[{"id":4366,"href":"https:\/\/molavicarpet.com\/index.php?rest_route=\/wp\/v2\/product\/2667\/revisions\/4366"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/molavicarpet.com\/index.php?rest_route=\/wp\/v2\/media\/2534"}],"wp:attachment":[{"href":"https:\/\/molavicarpet.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2667"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/molavicarpet.com\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_brand&post=2667"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/molavicarpet.com\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_cat&post=2667"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/molavicarpet.com\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_tag&post=2667"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}